GOOGLE WEBMASTER TOOLS

Google Webmaster Tools is free that evaluate and maintain your web site’s performance in google search results

How Google Webmaster Tools help monitor Website’s Performance

1. It shows us that Google accesses the content of the Website.
2. Google web Master tools submit new pages and posts for google to crawl.
3. Google webmaster can also remove content that you don’t want to show to the users.
4. It evaluates the content and shows the user an experience and fresh content.
5. You can even maintain your website without disturbing its search results.
6. It also allows eliminating the spam and malware to the website which is not easily found. 

How GWT helps you understand how Google search -views your website

1. It tells you the queries that are popular on the website to appear in search results.
2. It tells you which queries are providing more traffic to your website.
3. You can also see other websites which are linked to your website.
4. You can evaluate your mobile website, tablet website, and desktop website.
5. It shows that if google knows different versions of the website that may exist for different countries.
6. It views the kind of search queries that drive traffic to the website.
7. It tells Google that you have updated content, which is fresh and different which increases the display of your content quickly on the search results.

HOW TO SETUP WEBMASTER TOOL ?

1. Uploading an HTML file – Google provides you a file that you have to upload to the directory of the website. The file itself is blank. Its only purpose is to help prove that you have access to the website’s FTP server and can drop files where they need to go. Once the file reaches the directory, click on the verify-in Google webmaster tools then you can easily access the data.
2. Adding an HTML tag – You can verify your website by adding meta tags provided by Google that you drop in the header of the homepage. Click on the “verify” button to view your data.

Homepage code can be found with certain content management system(CMS) themes, WordPress. It may be possible that you might disappear when you update the homepage, revoke the data from google webmaster tool data until the tag is replaced.

3. Select the provider of your domain – Google gives the option to select the domain name provider in a drop-down list. Click on provider and Google will take you to verify your website.
4. Use Google Analytics – As an admin of your website’s Google Analytics account, you can verify your website using the tracking code placed on your homepage.
5. Using Google Tag Manager – Tool that allows you to enter and manage all tags for a website, including Google webmaster Tool.

Once your account is set up and the website is verified, then you can access plenty of action in the data that optimize the website. You can receive alerts and adjust settings to deliver specific information, submit XML site maps and user queries where the website appeared in search.